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Informative Articles

7 Steps You MUST Take Before Writing a Word of Copy!
Special Requirements for Reprint: Please include Lorrie's full name, website and resource box with live hyperlinks. Email a copy of the published article to redhotcopy@hotmail.com . Copywriting Checklist Okay, you know you have your product (or...

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What is a freelance grant writer? These individuals have a lot of power in their hands. When they work for companies, they are essentially trying to help gain free money for that company to help the company expand, do research, or to stay in...

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One of the biggest mistakes you can make when creating a web site is to take large chunks of copy from your existing marketing materials (ads, brochures, sales letters etc.) and cut and paste them onto your web pages. What you have to understand is...

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You will often find me with my head in a book, studying the marketing and copywriting experts from the past. It was whilst reading one such book, that I discovered how using a drop capital, can increase readership of advertising. The book was:...

SEO Copywriting - In the Wake of the “Florida” Update
by Karon Thackston © 2004 http://www.copywritingcourse.com/keyword After Google’s most recent update, those in the search engine optimization (SEO) field seem to be standing at attention. As sites that have held long-standing positions in the top...

 
"3 Quick Tips To Becoming An Instant Copywriting Genius"

Copywriting is the ONE skill that will
turn words into cash, and it's really
the one thing you must learn if you're
thinking of selling anything at all.

From traditional direct mail and now to
the internet, the power of words has
already made millionaires out of
ordinary folks like you and me!

Successful copywriters know this.
That's why they charge exorbitant fees
for their services, which will no doubt
still be money well invested.

The good news is, you can have this
power too. You can write your own sales-
pulling copy everytime - if you know
the 'tricks'.

Well read on and I'll reveal to you 3
jealously-guarded tips that can turn
you into a copywriting genius quickly...

(1) Start A Sales Letter 'Swipe File'

Simply start collecting winning sales
letters AND emails into a 'swipe file'
that you can refer to for :

* Your own education

* As an 'idea generator' for your copy

* As inspiration and motivation

You'll find this 'swipe file'
invaluable to writing your own killer
copy. Successful copywriters literally
swear by this method in creating
awesome sales letters.

(2) Write As If You're Your Own Prospect

The real secret to copywriting genius
is to get into your propect's mind and
encourage action at will.

And the best way to do this is by
becoming your prospects!

Write your copy from their view and put
yourself in their shoes. Think like
them and you'll build a subconscious
rapport that wins them over.

Throughout


'Rasputin Was My Neighbor' And Other True Tales Of Time Travel
There are people who live long enough to create a link — a one-generation link — to figures from what feels like a distant past. And their presence among us shrinks history.

Robots Encountering Socks
Suppose you're a robot. If you had a camera in your head, and you could watch a human doing a simple task, like bunching a pair of socks, could you, just by watching, learn to do it too?


your copy, ask questions
they would ask.

Write from the heart and answer these
questions.

Ask yourself too : "would YOU buy this
product yourself if you're reading the
copy you wrote?"

Identifying with your prospects must
begin right from the headline down to
the final P.S.

(3) Create The Achieved End Results

Here's a tip that works like crazy.

Create the actual OR perceived end
results write at the beginning of your
copy. Give specific details. Continue to
emphasize these results and benefits
throughout your letter.

Give a 'tangible' feel to what can be
achieve IF they buy, and what they'll
lose if they don't.

A simple example...

Don't write : "You'll receive unlimited
traffic to your website everyday!"

So? What does that achieve?

Write instead : "Generate 1000% more
traffic, subscribers AND sales with
less than 5 minutes work!"

This shows the end results more clearly.

Copywriting's easy if you know the
right techniques.

Apply the above 3 tips and you'll be
improving your own copy quickly ...
without spending hundreds of dollars or
hours on copywriting courses or ebooks.
Try it.

About the Author

****************************************
Copyright (c) By Ewen Chia
Finally! Discover Web Marketing Secrets,
Tips And Resources In Less Than 30
Seconds And Without Spending A Single
Cent!
http://www.marketing-make-money.com
--> P.S. More hard-hitting articles
can be found at
http://www.EzineArticle.com